Our signature spirit, the world’s best flavored whiskey. The award-winning taste of BSB – Brown Sugar Bourbon is smooth, sweet and balanced. Whether at a bar, a house party or on the couch watching the game, BSB is sweet and easy to love. 30% ABV/60 Proof 750ML FLAVOR NOTES Super smooth Classic craft bourbon taste Sweet brown sugar and cinnamon SIPPING SUGGESTONS Sweet and easy sipping, neat or over rocks Smooth shots, especially when chilled Pour over rocks with a splash of lemonade BSB-Brown Sugar Bourbon blends ultra-smooth Bourbon with just the right amount of brown sugar and cinnamon. Perfect for sipping, ideal for shooting and optimal as the main ingredient in your favorite cocktails.